Minimum lifetime budget requirement?

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Multiple Choice

Minimum lifetime budget requirement?

Lifetime budget is the total amount you’re willing to spend over the entire run of a campaign. There’s a minimum threshold set to ensure the system has enough spend and data to work with. Setting a budget that’s too low wouldn’t give the algorithm enough impressions or time to learn, which can lead to poor optimization and unpredictable results. The minimum you can set for a lifetime budget is $100, which gives the campaign a realistic window to gather performance signals and optimize bidding and delivery.

Lifetime budget is the total amount you’re willing to spend over the entire run of a campaign. There’s a minimum threshold set to ensure the system has enough spend and data to work with. Setting a budget that’s too low wouldn’t give the algorithm enough impressions or time to learn, which can lead to poor optimization and unpredictable results. The minimum you can set for a lifetime budget is $100, which gives the campaign a realistic window to gather performance signals and optimize bidding and delivery.

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